
Fundamentals
£21.99
Every great golf swing is built on the same four fundamentals: grip, stance, posture, and alignment. The Fundamentals pack distils your coaching on all four onto premium PVC cards — grip pressure and hand position, stance width and weight distribution, spine angle and posture, and alignment to target. Get these right and everything else follows. The most important pack in the range.
- Grip pressure, hand position, and grip type cues
- Stance width and weight distribution
- Spine angle and posture at address
- Alignment to target — feet, hips, and shoulders
- Available in 11 colourways
Colourway — Black
Choose from 11 vibrant colourways to match your golf bag setup. Clip it on with our retractable lanyard so you can check your checklist without slowing down play.
Secure your pack completely risk-free:
- 🌧️Weatherproof Guarantee: 100% thick, bend-proof PVC. If the British rain destroys them, we replace them.
- 🚚Fast UK Shipping: Dispatched same-day to make it into your bag before your next weekend round.
- 🤫The Ultimate Cheat Code: Perfectly legal for casual play and the quickest way to take money off your weekend golf buddies.
Every pack includes
- Premium PVC prompt cards
- Retractable lanyard reel
- Rigid presentation box
- 100% weather resistant
How to use it
On the course. In the moment.
Clip the reel to your bag, belt loop, or trolley — wherever works for you. Before each shot, pull out the relevant card, read the cue, and commit. That's it. No scrolling, no searching, no trying to remember what your pro told you three weeks ago. The right thought, at the right moment, every time.
Clip it on
Attach the retractable reel to your bag, trolley, or belt loop. It stays put and pulls out in a second.
Find your card
Each pack is organised by situation. Driving, iron play, bunker, putt — find the card that matches your shot.
Read and commit
One focused cue. Read it, trust it, and step into the shot with a clear head. No second-guessing.
Built to last
Cards that go the distance.
Every Fred & Ginger Golf pack is made from premium PVC — the same material used for bank cards and ID badges. Waterproof, wipe-clean, and built to handle whatever the British weather throws at them. These aren't paper cards that fall apart in the rain. They're a proper piece of kit.
Waterproof PVC
Fully weatherproof. Rain, dew, sweaty hands — the cards won't warp, fade, or fall apart.
Retractable reel included
Every pack ships with a retractable reel clip so the cards are always within reach, never lost at the bottom of your bag.
Presentation box
Arrives in a rigid presentation box — ready to use straight away, or to give as a gift.
Proudly British-made
Designed, written, and produced in the UK. Referenced against R&A Rules, England Golf guidelines, and PGA coaching standards.
Our promise
If it doesn't improve your game, we want to know.
Fred & Ginger Golf was built by a golfer who was frustrated by her own game. Every pack has been designed to solve a real problem on the course — not just look good in your bag. If you're not happy, get in touch. We'll make it right.
- Referenced against R&A Rules
- England Golf guidelines
- PGA coaching standards
- Proudly British-made
Technique & Fundamentals
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Browse the full collection
20 individual packs. Every rule, shot, and technique — always to hand.

